best abaya

Quality, Consciousness and Versatile Design.

At Modesty E Store, we are driven by three core values: Quality, Consciousness, and Versatility. Our journey began in 2021 with the aim of providing modest fashion that combines elegance and empowerment for women everywhere. Starting as an offline store, we quickly grew thanks to the loyalty and support of our customers who appreciated our commitment to high standards and ethical fashion.

Explore Modesty E Store’s abaya collection, featuring a blend of traditional and contemporary designs. Our abayas are tailored for modest fashion enthusiasts who value quality, style, and authenticity

Play video

Our Story

Modesty E Store began in July 2021 as a small abaya shop in Najibabad, run by owner Shabeena Parveen. It was the town’s first dedicated abaya store. In 2023 we started taking orders on Instagram and Facebook, and at the end of 2024 we launched modestyestore.com so women anywhere in India could shop our abayas, hijabs, khimars and naqabs.

Our shop is at Mohalla Majeed Ganj, Ajmal Khan Road, Najibabad, Bijnor, Uttar Pradesh 246763 and is open daily from 9 AM to 5 PM. Every online order is packed at the shop, dispatched within 1–2 days and sent by courier across India, with cash on delivery available. Call or WhatsApp us on +91 79837 11385 or email shop@modestyestore.com.

Big Moments - 2021

Welcome to Modesty E Store!

At Modesty E Store, we take pride in being the first abaya store in Najibabad, setting the standard for modest fashion in our community. Our journey began in 2021 with a mission to offer women elegant,  and empowering clothing.

We are more than just a fashion brand—we are a community. Our goal is to continue offering high-quality, stylish, and modest clothing that makes every woman feel confident and beautiful. Thank you for being part of our journey, and we look forward to serving you for many years to come.

Elegant abayas await you at Modesty E Store. From flowing fabrics to intricate details, our abayas are crafted for those who embrace modesty without compromising on style. Visit us online Shop or offline Store.

Modesty Meets Modernity

19 July 2021

2021

Modesty E Store takes pride in being Najibabad’s first abaya store, with our journey beginning in 2021 when we opened the doors of our local offline store.
21 July 2023

2023

After two years of success in our offline store, we decided to expand our horizons by bringing our unique style and commitment to quality to the digital world. For the past two years, we’ve been serving our community through Instagram and Facebook, providing a seamless and personal shopping experience online.
01 November 2022

2024

Now, at the end of 2024, we’re proud to announce the launch of our official website, where you can browse and shop our latest collections with ease
Future Plan

Future Plan 2025

early in 2025, we’ll be introducing our mobile app, designed to offer an even more user-friendly shopping experience. With the app, you’ll be able to enjoy exclusive features, quicker browsing, and effortless access to our full range of products right from your fingertips.

What Our Customer Say

"Modesty E Store abayas are simply beautiful! The quality and comfort are unmatched, and I always feel stylish yet modest. My go-to store!" immediately and my issues were resolved within the hour!!! Truly above and beyond!!! Its no wonder at all there are 15K sales!!! I truly appreciate your responsive and immediate assistance!!!

 Amina K India

"I've been a loyal customer of Modesty EStore for years. Their collection is stunning, with options for every occasion. Highly recommended!"

 Sara M. India

"Excellent customer service and amazing products! The abayas are crafted with care, and I always receive compliments when I wear them. Thanks Modesty  EStore"

 Fatima L. India

"Love my new abaya from Modesty E Store! The fabric is soft, the fit is perfect, and it makes me feel confident and stylish."

 Zahra India